facebook twitter youtube tumblr share this

Posts by Jennifer Berger

LG Kompressor Plus: Is it funny to vacuum someone’s fat away?

Date: January 29, 2012 | Posted By: Jennifer Berger
The marketing masterminds employed by LG to sell their Kompressor Plus vacuum are coming up short with this commercial attempting to showcase the superior suction properties of their product: This clip rates high in the shock-value department, but the benefits highlighted in it are not those one would typically associate with a household vacuum cleaner. Continue reading

“Smart Girls at the Party” shows that smart girls have more fun

Date: January 26, 2012 | Posted By: Jennifer Berger
It’s not often we see girls and young women honored for their intelligence, but that’s exactly what Smart Girls at the Party does. Smart Girls is a ten-episode web series created by actress Amy Poehler, producer Meredith Walker, and musician Amy Miles. Poehler says the show was created, in some ways, as a response to Continue reading

Rihanna’s “We Found Love” video draws a dangerous line between love and violence

Date: January 24, 2012 | Posted By: Jennifer Berger
Let’s be honest, people — as delicious as pop music is, it has some serious sexist potential. There are only so many times I can hear about “pimps” and “hos” and “smacking that” and other musical vulgarities without getting thoroughly sick of it all. Don’t get me wrong. Hating on pop stars isn’t my cup Continue reading

Kellogg’s Special K tells women their lives could be better, if only they were thin

Date: January 22, 2012 | Posted By: Jennifer Berger
Given that Kellogg’s Special K basically markets itself as a diet food, my expectations for their advertising campaigns were already low. However, they have really outdone themselves with their new campaign, based around the question: “What will you gain when you lose?” In the commercials, women stand on bathroom scales that reflect buzzwords back at them: Continue reading

Body-shaming a common theme at the Golden Globes

Date: January 19, 2012 | Posted By: Jennifer Berger
I have to be honest — I don’t watch a ton of TV. But even I am aware that on January 15, the Golden Globes were the talk of the media-inclined. Unfortunately, the articles I read are often diluted (read: polluted) by messages of sexism, attractiveness, and more often than not, body-shaming. I’m talking, of course, Continue reading

Concerns over body image outrank school and stress for girls in Australia

Date: January 18, 2012 | Posted By: Jennifer Berger
Occasionally, media critics will get told that they take advertisements too seriously, and that messages being sent through various media channels aren’t that strong or meaningful. I know I have faced this accusation many times, and have been told that I’m either over-analyzing or am too sensitive. I’ve also been told that teens and adolescents Continue reading

Disney’s “Sofia the First” still tells kids to be pretty princesses

Date: January 12, 2012 | Posted By: Jennifer Berger
Disney is adding a new member to their popular princess lineup, and she’s aimed directly at the youngest generation. Sofia, the title character of an upcoming TV movie (and series), “Sofia the First”, brings something new to the Disney table: she’s the first Disney princess who’s also a kid. While I can’t find any sources Continue reading

The language of rape becomes mainstream

Date: January 11, 2012 | Posted By: Jennifer Berger
Right this minute, my head is spinning and my eyes are popping out of my head over two recent reports about how the insidious, disrespectful, anti-women messages of “Bro Culture” have completely infiltrated pop culture. Continue reading

Ring in the new year without body shame

Date: January 1, 2012 | Posted By: Jennifer Berger
The New Year is upon us, and with it comes the pervasive, and often heavily marketed, promise of a better tomorrow. About 40% of American adults make at least one New Year’s resolution. Goals range from drinking less to reading more books, but unsurprisingly, in our body-conscious culture (in which rates of both eating disorders Continue reading

Can the Radio City Rockettes be revolutionary?

Date: December 29, 2011 | Posted By: Jennifer Berger
The Rockettes have long been revered as a glorified group of long-legged eye-candy, but recent changes to their traditional dance numbers claim to be challenging the show’s status quo. A recent New York Times piece “Rockettes: Rebooted for a New Era” highlights an attempted shift in the theme of the famed showcase and the function of its Continue reading