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The cast in fully dressed mode.

Not wearing makeup on TV is literally Headline News

Date: September 13, 2012 | Posted By: Jennifer
I have a pretty traditional work schedule, in that I’m not usually home during the day. This means that I’m not too familiar with talk shows. So, when I saw the headline “’The Talk’ hosts’ makeup-free premiere,” I wasn’t sure what or whom they were discussing. It turns out that “The Talk” is a daytime Continue reading


Smart Girls at the Party is back, celebrating girls just as they are

Date: July 24, 2012 | Posted By: Stacey
Oh, how do I love Amy Poehler, let me count the ways. Her web series, Smart Girls at the Party, returns for its second season as empowering entertainment celebrating real girls. The best part? Amy Poehler’s intimate webcam video series, “Ask Amy” where the bare-faced breath of fresh air answers girls’ questions from her bed. There Continue reading


The oppressor and his vulnerable and scared victim.

Lush cosmetics anti-animal testing campaign demonstrated on women

Date: May 17, 2012 | Posted By: Stacey
Note: This blog originally claimed that PETA was partnered with Lush in this campaign. This information is false and we deeply regret the mistake, and sincerely apologize for the error. If it looks like violence against women and it smells like violence against women, is it violence against women? Nope. It could be the anti-animal Continue reading


On banning ads, photo-retouching, and (shock!) personal responsibility

Date: July 28, 2011 | Posted By:
In the wake of the big news that the MP Jo Swinson and the British Advertising Standards Agency has fabulously banned two ads by L’Oreal (owner of Maybelline and Lancome) showing Julia Roberts and Christy Turlington, I’m starting to think about how we — everyday women and girls — can help ourselves out of this Continue reading


“Make Me Young” makes us think about the world of anti-aging

Date: November 5, 2010 | Posted By: Stacey
I laughed, I cried, I contemplated Botox. It’s true – filmmaker Mitch McCabe’s awesome documentary, Make Me Young: Youth Knows No Pain, was a serious roller-coaster ride through the world of anti-aging, stirring up all kinds of emotions. The daughter of a plastic surgeon, Mitch explores her fascination with going under the knife by traveling Continue reading


The skinny on “skinny” products

Date: September 16, 2010 | Posted By:
The following post was written by 16-year-old About-Face supporter Haley: I think I can speak for most girls my age when I say that my generation is an impressionable one. Knowing this, companies constantly bombard us with manipulative ads and products that make us feel worse about ourselves than we already do. Take skinny jeans, Continue reading


Gallery of Winners: A New Line of Proactiv Women.

Date: September 2, 2010 | Posted By:
Questions to Consider:   * What is this ad selling? * What does it mean to not be a pushover? * What does “proactive” mean? * How does this ad make you feel? What We Think: Proactiv’s new campaign has a series of ads with different female celebrities and captions like “I’m no pushover. I’m Continue reading


MAC and Rodarte give makeup an ugly name with their Juarez line

Date: July 27, 2010 | Posted By: Stacey
Whether it’s a case of thinking way too far outside the box, or a cheap attempt to shock and awe makeup junkies, MAC Cosmetics has managed to seriously cross the line. Collaborating with high-fashion label Rodarte, MAC recently unveiled plans to release a makeup collection in September based on life in the border town of Continue reading


Stop turning girlhood into a product!

Date: February 11, 2010 | Posted By:
What does an ideal girl look like? Is she blonde, with a perfect figure and a Chihuahua in her purse? Or is she the brunette with the looks of Megan Fox? Is her favorite physical activity shopping? Media outlets are busy promoting such stereotypes about girlhood. The logic is simple: when girlhood is mainly about Continue reading


The ugly truth about cosmetics

Date: January 4, 2010 | Posted By:
Are the beauty products you use hazardous to your health? The answer is, most likely, “yes”. When it comes to personal care products in the United States, the FDA does little to protect consumers from harmful chemicals. But we can protect ourselves by researching the products that we purchase and use. Continue reading