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Special K Featured

Special K misses the mark… again

Date: December 17, 2013 | Posted By: Gretchen
Recently Special K launched a new marketing campaign to “Shhhhut Down Fat Talk” that’s a “barrier to managing (women’s) weight”. While creating a discussion around stopping fat talk and using their access to a great number of people is a great idea, they totally missed the mark in the follow through. Their goal is still to sell us Continue reading


VS-NO-300x238-featured

Down with the Victoria’s Secret “Fashion Show”

Date: December 10, 2013 | Posted By: Jennifer
At About-Face, we are boycotting the Victoria’s Secret Fashion Show, which airs tonight on CBS. We’re joining in with the awesome women at Beauty Redefined, who are starting the boycott. Here’s something I still find kind of embarrassing: Victoria’s Secret was a key ingredient in the damaging of my body image as a teenager. I Continue reading


Girls-Toy-Aisle featured

Smashing gender roles, one toy box at a time

Date: December 6, 2013 | Posted By: Sasha
When was the last time you were in a store that sells toys? You can always tell when you get to the “girls’ section,” because everything – everything – is pink, purple, frilly, and princessy. I don’t know about you, but I always found the narrowness of girls’ toys insulting. I’m not against playing princess Continue reading


Geena Davis Featured

Why the Geena Davis Institute on Gender in the Media rules

Date: December 2, 2013 | Posted By: Allie
Academy Award-winning actress Geena Davis (of Thelma and Louise and Beetlejuice fame) founded the Geena Davis Institute on Gender in the Media to advocate for diverse portrayals and equal representation of female characters in the media. The Institute and its program, See Jane, promote gender equality in media representation through research, education, and advocacy. The Continue reading


GoldieBlox Featured

Biased blox: the real heroes of the gendered toy war

Date: November 29, 2013 | Posted By: Sara O
Recently, the internet has blown up in praise of GoldieBlox — a construction toy designed to improve spatial skills and encourage a different kind of play in girls. Why is such a toy necessary? According to the Kickstarter page that made the project possible, only 11% of engineers are women and according to a study Continue reading


Body-Shape

How the world has turned our grocery lists into our body types

Date: November 26, 2013 | Posted By: Elizabeth
Pears, apples, string beans, rulers: not just inanimate objects anymore! Put these items on your grocery list nowadays, and you’re bound to come home with a bag full of diversely-shaped women instead of food or measuring tools. But why? I recently searched “body shapes” on Google, and the results were pretty interesting. Nearly all of Continue reading


Victoria's Secret Featured

The ugly truth about the Victoria’s Secret fashion show

Date: November 24, 2013 | Posted By: Audrey
Every year around this time, I’m deeply troubled by the annual Victoria’s Secret Fashion Show. Not because I don’t like a great-fitting and sexy bra as much as the next lady (I do! In fact, I purchase plenty of my unmentionables at VS), but because the entire event is such a blatant example of out-of-control Continue reading


Airbrush Featured

Disclaimer for airbrushed models: an effective solution?

Date: November 13, 2013 | Posted By: Allie
Airbrushed images of women and girls are bad for our overall health: mental, emotional, and sometimes physical. We can reasonably assume that the vast majority of media images are altered, even those of famous figures who are celebrated as examples of these “attainable” beauty standards. So, why not draw attention to this issue through an Continue reading


French Child Beauty Pagaent FEATURED

What the French ban on beauty pageants can teach us

Date: November 6, 2013 | Posted By: Audrey
Anyone else totally caught off guard by France’s impressive new legislation banning child beauty pageants? Yeah, me, too. Because as I much as I adore the country and its people (I lived there for two years in my late twenties and also worked for the French company Club Med), its contemporary pop culture has never Continue reading


Old Navy Here's the Skinny Featured

Look how sneaky Old Navy’s advertising can be

Date: October 29, 2013 | Posted By: Siri
I couldn’t believe what I saw on a bus ride the other day. From my seat, I noticed Old Navy’s storefront windows in downtown San Francisco covered with the big and screaming tagline ,“Here’s the SKINNY”, alongside a picture of a girl wearing the impossibly constricting “skinny” jeans. An online ad for the same pants looks Continue reading