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About-Face means a reversal of direction, attitude, or point of view. We equip women & girls with tools to understand & resist harmful media messages that affect their self-esteem & body image.

Gallery of Winners
Climber Katie Brown gets dolled-up for a trip with her boyfriend, but not in make-up… [...]
Gallery of Winners
Will Facebook Fight Misogyny?
I am an avid Facebook user (is anyone reading this not?); it is an integrated pa [...]
Will Facebook Fight Misogyny?
ADULT ADVOCATES
Volunteer With About-Face!
Join us at an event like Sunday Streets in San Francisco or hangouts at our office. [...]
Volunteer With About-Face!
Gallery of Offenders
Sign our petition against Miller Lite's masculinity police. [...]
Gallery of Offenders
Jes Baker: Attractive & Fat
Jes Baker is okay with being fat. Get over it. That’s just the message the 26- [...]
Jes Baker: Attractive & Fat
Check Out Our Blog
Everything happening in media portrayals of women and girls. [...]
Check Out Our Blog
TAKE ACTION
Get the Facts
The more you know about media, body image, and health, the better. [...]
Get the Facts
Get Your Wallet Card
Handy mini-list of the best and worst, to bring on your next shopping trip! [...]
Get Your Wallet Card
Shop For A Good Cause
Holiday giving for anyone on your list. Bracelets, stickers, action kits, and more! [...]
Shop For A Good Cause